Last week we did a travel survey, interviewing students about their opinion about travelling to and from the university of northampton and counting the amount of student cars entering the student car park at the university of northampton, park campus. The group was split up into 6 groups, with each group doing an hour of the day. Starting at 8am and finnishing at 4.30pm.
The sampling method that we used was purposive.
I found that there were alot more people car sharing than i first thought that there would be which surprised me. Also there were alot less people coming into the university during the day than i assumed there would be.
I think if i did it again then i would try a random sample to get a wider and more representative view of student car drivers. I would also do it over more days as the one day that we did it on will not be representative of the rest of the week!
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Some interesting reflections here. What changes would you make to the questionnaire survey if we repeated the exercise?
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